Planned Parenthood‘s super PAC kicked off a $45 million electoral program targeted toward battleground states for the 2020 election, the reproductive rights giant announced on Wednesday.
The funding effort, launched by Planned Parenthood Votes, clocks in at more than triple what the group spent during the last presidential election year and eight times what it spent during the 2018 midterms — a telling sign of Planned Parenthood’s anticipated full court press in the coming election after recent state and federal efforts to curtail reproductive rights including abortion.
The group’s self-identified largest program to date will go toward “large-scale grassroots organizing programs and targeted canvass, digital, television, radio and mail programs,” according to a press release. Arizona, Colorado, Florida, Michigan, Minnesota, New Hampshire, North Carolina, Pennsylvania and Wisconsin will all be focuses of the initiative, per the release.
“Who we elect will determine our access to birth control, cancer screenings, sex education, abortion access and more,” said Kelley Robinson, executive director of Planned Parenthood Votes, in a statement.