Ulta Beauty is speaking out amid accusations that its retail employees committed racial profiling in numerous isolated incidents at stores across the country.

Despite implementing prejudice training, some Ulta Beauty employees claim they were encouraged to profile customers based on the color of their skin

As beauty industry watchdog accounts @HereForTheTea2 and @EsteeLaundry brought to light multiple anonymous accounts from Ulta Beauty employees claiming they were encouraged to racially profile customers, a Ulta Beauty spokesperson shared an official response with PEOPLE.

“These accounts are contrary to what we stand for as a company and disappointing to hear. We stand for equality, inclusivity and acceptance and strive to create a space that is welcoming to all. That is why we make it a practice to offer our associates ongoing training on diversity and inclusion,” Ulta Beauty’s spokesperson tells PEOPLE.

“Please know we take this very seriously and always look to understand how we can improve. We will continue to reinforce our policies and values across the company because we never want to hear that a guest has anything less than a great in-store experience,” the spokesperson adds.

Former Ulta Beauty employees messaged @EsteeLaundry and @HereForTheTea2 to share their experiences working at the beauty store, where they were often told to follow people of color around as they shopped.  […]